Lewis Carroll's book "Alice in Wonderland' is full of fanciful characters, each one adding a bit of humor and dimension to the story. When Alice falls down the rabbit hole she encounters various talking animals and an unusual Queen. Alice is the protagonist of the story, a little girl who goes on ...
Copywriting is writing copy for the purpose of advertising or marketing. The copy is meant to persuade someone to buy a product, or influence their beliefs. Copywriters (known as continuity writers in broadcasting) are used to help create direct mail pieces, taglines, jingle lyrics, web page ...
Credibility refers to the objective and subjective components of the reliability of a source or message. Traditionally, modern, credibility has two key components: trustworthiness and expertise, which both have objective and subjective components. Trustworthiness is based more on subjective ...
Yellow journalism, or the yellow press, is a type of journalism that presents little or no legitimate well-researched news and instead uses eye-catching headlines to sell more newspapers. Techniques may include exaggerations of news events, scandal-mongering, or sensationalism. By extension, the ...
Soft media is defined as those organizations that primarily deal with commentary, entertainment, arts and lifestyle. Soft media can take the form of television programs, magazines or print articles. The communication from soft media sources has been referred to as soft news. There are many terms ...
The Five Ws, Five Ws and one H, or the Six Ws are questions whose answers are considered basic in information-gathering. They are often mentioned in journalism (cf. news style), research, and police investigations. They constitute a formula for getting the complete story on a subject. According to ...
The blogosphere is made up of all blogs and their interconnections. The term implies that blogs exist together as a connected community (or as a collection of connected communities) or as a social networking service in which everyday authors can publish their opinions. Since the term has been ...
Censorship is the suppression of speech, public communication or other information which may be considered objectionable, harmful, sensitive, politically incorrect or inconvenient as determined by governments, media outlets, authorities or other groups or institutions. Governments, private ...